Monday, February 26, 2007

Lent Sandwich

CINCINNATI — In 1962, Lou Groen was desperate to save his floundering hamburger restaurant, the first McDonald's in the Cincinnati area.

His problem: His clientele was heavily Roman Catholic. In those days, most Catholics abstained from meat every Friday, as well as during Lent, the 40-day period of repentance that begins this week with Ash Wednesday.

His solution: He created the Filet-O-Fish — a sandwich that saved his restaurant and eventually would be consumed at a rate of 300 million a year.

"Frisch's (the local Big Boy chain) dominated the market, and they had a very good fish sandwich," recalled Groen, now 89.

Check out the rest of the article here. Ray Kroc wanted to create a Hula Burger, which was a piece of pineapple on a bun. Yuck. I do love the occasional Filet-O-Fish so now I can thank Mr. Groen and the huge population of Catholics in Cincinnati.


Anonymous said...

and so ,yet another, great began in this our humble city... CINCINNATI!!Thank You

Anonymous said...

yummy pineapple sammich! wee hee!